TheBOIBOY

On August 6, 2022, CNCO revealed the 3 models for a new skincare beauty brand TheBOIBOY would be Kang Daniel, actor Kim Youngdae, and trot singer Jang Minho. The brand stated, “The three top stars selected this time as the official models are loved by people of all ages for their outstanding activities in different fields. In the future, we plan to continue active communication with consumers through various marketing activities such as pictorials, advertisements, and goods events.”^[s]